Don’t we all dream about booking higher-budget projects and working with higher quality clients that don’t question our rates, process or expertise? How about clients who don’t micromanage every single decision you make and actually see you as an expert?
I know it’s often easier said than done, which is why in this episode Jacob Cass of JUST Creative and I are unveiling what are the things you should focus on in your business to start attracting higher quality clients, what business and mindset shifts you need to make to successfully work with them, and generally how to run the type of design business you envision for yourself
ABOUT JACOB CASS
Jacob Cass is a brand designer, strategist, educator, podcaster, business coach and the founder of JUST Creative, an award-winning branding & design consultancy that doubles as an industry-leading blog (and passive-income machine!)
Jacob helps grow brands strategically and has worked for clients such as Disney, Nintendo, Jerry Seinfeld and even San Francisco, which he just finished designing the logo for.
For Jacob, design is a lifelong journey of continuously honing his craft, as well as educating other fellow designers & entrepreneurs to build on theirs, which has allowed him to build a large and loyal following, including his website which has been viewed over 65 million times.
Jacob co-hosts the JUST Branding Podcast that helps designers & entrepreneurs grow brands, and has interviewed leaders such as Chris Do & Marty Neumeier, on the topics of branding & strategy.
Jacob is a business coach and helps creatives level up through 1 on 1 coaching and in a group setting in his Inner Triangle Group Coaching Mastermind.
Jacob is a family man and an avid traveler who has explored 88 countries.